General Management

General Management is the fundament for any kind of management job. Our open programs in general management prepare you for your next career step. We combine theory and tools in strategy and leadership to innovative, international programs. Join one of our general management programs to enhance your knowledge and skills, learn from renowned faculty and become part of our unique network.


The General Management Plus Program offers you a unique combination of theory and practice. Professors at WHU will teach you the fundamentals of general management in interactive sessions: strategy, leadership, finance, change management and entrepreneurship.

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The WHU Management Essentials Programs are three-day programs for executives and high-potentials who aim at boosting their management skills at one of Germany's top business schools.

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Yvonne Krack

Marketing Manager Executive Education

+49-(0)211-44709-178