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Chairholder of WHU’s Chair of Sales Management and Business-to-Business Marketing
WHU – Otto Beisheim School of Management

Expertise

  • Consultative selling
  • Key account management
  • Price negotiation and price management, leading the high-performance sales

Prof. Dr. Ove Jensen is former managing director of marketing, sales, & pricing consulting firm (Homburg & Partners). His clients included 3M, Atos, BASF, Bosch, DB, Bahn, Degussa/Evonik, Deutsche Bank, DHL Express, Dürr, Grundfos, Heidelberg, Henkel, Hilti, John Deere, K+S, Lafarge, L’Oréal, METRO, Multivac, RWE, Saint-Gobain, Storck, ThyssenKrupp, and Vorwerk.

In 2011, he received his first academic chairholder for Sales Management among 200 marketing professors at German universities. Furthermore, he is organizer of WHU’s Campus for Sales conference and community (www.campus-for-sales.org) and founding editor of Springer’s Sales Management Review magazine.

Prof. Dr. Ove Jensen ha more than 10 years executive education experience and trained over 1,000 executives in price and sales management. Moreover, he thought in WHU’s Executive Education, Executive MBA, MBA, Master of Science, and Bachelor programs and won several awards for best teacher. He is Co-head of WHU’s blended learning taskforce and is trained in case teaching and case writing which he has learned at Harvard Business School’s Global Colloquium for Participant-Centered Learning.


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