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Our Strategy & Innovation Programs

Our Strategy & Innovation Programs

Successful strategies and innovations are key to business growth

A brilliant strategy and unique innovations can earn your company recognition as a serious competitor with a strong brand within a global market. It is all about differentiation which can be reached with a unique business strategy and innovative approaches or even innovation itself. Moreover, topics such as Brand Management are relevant when it comes to building value and leveraging growth while also differentiating existing and potential competition.

Get to know our programs on strategic management, strategy development, strategic decision making, innovation, and brand management:

Executing Strategy for Organizational Growth

Interactive program | 3 days | Challenge your ability to implement strategy | Develop strategic foresight | Vivid action-based learning experience | Multiple-round simulated industry competition | For experienced professionals

 - 
Düsseldorf, Germany
8YearsWorkexperience2YearsLeadershipexperience
Strategic Decision Making Program

Interactive program | 3 days | Strategic thinking & acting | Develop strategic foresight | Enhancement of strategic intuition, foresight, & judgment | For experienced professionals

 - 
Düsseldorf, Germany
8YearsWorkexperience2YearsLeadershipexperience
Transformational Technologies

"Tech for the non-tech" online course | 4 weeks | Digital transformation | Introduction to artificial intelligence, robotics, & web 3.0 | For professionals from various industries | In cooperation with MIT xPRO

 - 
Online
3YearsWorkexperience1YearsLeadershipexperience
Strategy Essentials Program

Interactive Program | 3 days | Strategy development & execution | Intro to change management | Practice-oriented knowledge | For young professionals & managers

 - 
Düsseldorf, Germany
5YearsWorkexperience1YearsLeadershipexperience
Innovation & Corporate Entrepreneurship Essentials Program

Interactive program | 3 days | Practical tools & agile methods for innovation | Guest lectures from experienced practitioners | For young professionals, middle managers, & executives

 - 
Düsseldorf, Germany
5YearsWorkexperience1YearsLeadershipexperience
Brand Management Essentials

Executive program | 3 days | Successful brand positioning | Brand management | Achieving competitive advantages | Best practices & insights | For young executives & managers

 - 
Düsseldorf, Germany
5YearsWorkexperience1YearsLeadershipexperience

More networking, more depth - our extensive programs:

You don't have the time for a complete course of study, but would still like to continue your education at the university level? Opt for one of our extensive programs (9-26 attendance days) and not only expand your general management skills, but also earn ECTS credits for possible follow-up studies.

Certified in Marketing & Sales

Certification | 12 days | MBA level | Practice-oriented methods | Personal interaction with peers & experts | Certificate incl. 8 ECTS credits | For young & middle managers

From
Düsseldorf
2YearsWorkexperience1YearsLeadershipexperience
Certified in Strategy & Organization

Certification | 12 days | MBA level | Practice-oriented methods | Personal interaction with peers & experts | Certificate incl. 8 ECTS credits | For young & middle managers

From
Düsseldorf
2YearsWorkexperience1YearsLeadershipexperience
Online Certified in Strategy & Digitalization

Online Certification | 4 x 6 weeks | Virtual learning | MBA level | Innovative teaching methods | High flexibility | Global networking | Certificate incl. 10 ECTS credits | For young & middle managers

From
Online
2YearsWorkexperience1YearsLeadershipexperience
Online Certified in Value Chain Management

Online Certification | 4 x 6 weeks | Virtual learning | MBA level | Innovative teaching methods | High flexibility | Global networking | Certificate incl. 10 ECTS credits | For young & middle managers

Program dates upon request
Program location upon request
2YearsWorkexperience1YearsLeadershipexperience
Scholarships for ambitious women & emerging markets leaders

Are you looking for a new professional development opportunity? For most of our Open Programs, we offer scholarships (25% and 50% discount) for visionary women and emerging market leaders who want to enhance their professional skills! Please send the completed application form and a letter of motivation to openprograms@whu.edu until 3 months before the program starts.

More Questions? Contact usYvonne KrackSenior Marketing & Admissions Manager Executive Education

Excellence in Management Education

WHU – Otto Beisheim School of Management

Erkrather Str. 224a
40233 Düsseldorf

execed@whu.edu

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