Certified in Marketing & Sales
The WHU Certified in Marketing & Sales Program provides specialization in the topic of marketing, giving you a broad overview of its many different facets. You will be familiarized with the concepts of B2C and B2B marketing as well as the unique features of services marketing. Courses are pitched at the MBA level, which means that relevance and applicability to your job are at their core. All courses consist of highly interactive lectures as well as group work. You will receive a WHU Executive Education Certificate (incl. 8 ECTS) after successfully completing the program.
Suitable for executives with:
Parental leave: Take the chance to enhance your professional skillset
WHU Executive Education is supporting parents on parental leave who are looking for new educational challenges: The Certified in Programs at WHU represent a great learning opportunity to acquire new business knowledge during their time off work. These programs take place on Saturdays and Sundays so that they can easily be combined with the daily routines of parents. The Certified in Programs provide specialization in either the topic Marketing & Sales, Finance & Accounting or Strategy & Organization.
We are delighted to offer parents on parental leave a complimentary Birkman Profile & Analysis on top of any Certified in Program. The Birkman Profile & Analysis is designed to measure employees’ occupational needs and behaviors across broad categories. Based on the results, personal strengths and weaknesses, as well as motivations, can be discovered. This will help participants to reflect on their work performance and improve it regarding their personality type.
For more information regarding this offer, please contact us directly.